SIDNEY — Behr Design continued growth in 2016 adding new clients as they continued to focus on growing their business, as well as expand service offerings to meet the ever-changing demands of modern business marketing.
“We’ve seen growth specifically in the areas of social media management, website development, branding, and exterior signage solutions. With the major shifts in modern day communications, companies can no longer market to the masses. They have to maximize their ROI by focusing on specific target markets. No two clients are alike, which makes our work challenging and fun. Every marketing campaign and strategy is tailored to fit their specific needs,” said Kevin M. Behr, co-owner of Behr Design.
While web development continues to be a strong area of growth and opportunity, we have also been working with clients to manage their social media campaigns.
“Many of our clients know they need a social media presence, but don’t know where to start. The biggest thing we stress is that you need a plan and strategy for your social media. Just making a post is not enough. Each post needs to coincide with the overall sales and marketing strategies/goals of the organization. Whether it is Facebook, Linkedin, Twitter, Instagram, Pinterest or any other social media platforms, Behr Design helps our clients reach their target market with the right message. It certainly is not a one-size fits all strategy when it comes to social media,” said Behr.
Thought provoking ideas and creative work are valuable, but the best measure of project success is the impact it provides for your company. In addition to website development and social media, we also offer other digital marketing services such as website hosting, video integration, and e-mail marketing campaigns,” said Chad Stewart, co-owner of Behr Design. “We’ll do what it takes prove that your efforts are moving your business forward.”
Behr goes on to say, “Traditional means of marketing such as brochures, direct mail, print ads, printed newsletters and trade show graphics are still very important and should not be overlooked. Websites are great, but there have to be other ways to drive customers to your site besides search engines. It’s a comprehensive approach that is the most successful.”
Signage continued to be another source of growth in 2016.
“We focus on providing cost effective, low-maintenance signage solutions for our clients. Whether it’s an exterior sign, internal wall graphics, way finding, vinyl graphics, or a combination of all of these, our design experience allows us to maintain continuity within the client’s brand. One new niche market that we offer now is digital LED board integration into our signage. Keeping your brand top of mind is very important. We work with our clients to provide a complete solution from design to production through installation,” said Stewart.
“Entering 2017, we are truly excited about all the opportunities and projects that this year has in store. We have the in-house talent, resources, and capabilities to develop complete marketing strategies and all the support collateral that goes with it; whether it is something in print, something virtual, or just a good solid marketing plan to guide them. In a time where there are so many potential providers available for every service a company could need, it is still a major asset for our clients to have someone overseeing the whole process to make sure their message is delivered in a clear, consistent way,” said Stewart.
For more information about Behr Design or their services, call 937-492-5704, visit www.BehrDesign.com and follow them on Facebook and Instagram.