Creative Marketing Strategies expands services in 2022


SIDNEY — Creative Marketing Strategies (CMS), a leading provider of marketing services in the local area, is excited to reveal impressive growth and the addition of new services in the year since its acquisition in March 2022.

Mary Beth Monnier, the previous owner of CMS, successfully sold the company to Ali Rittenhouse, Cristina Jenkins and Jon Couchot, who have brought a wealth of experience and talent to the business.

Under the new ownership, CMS has added a range of digital marketing services to its portfolio, including social media management, website development and hosting, digital advertising, photography, and videography. These services enable clients to fully leverage digital channels to achieve their marketing objectives.

In addition to these new services, CMS will continue to offer all of its traditional print design services, including designing the Discover Magazine and other client Annual Reports and newsletters for The Community Foundation, Catholic Social Services, and Workforce Partnership. The expansion of services allows them to provide a wider range of solutions to our clients and better meet their marketing needs as a one-stop-shop.

“Working on print projects for CMS has been a truly rewarding experience. From designing print pieces for the Downtown Revitalization efforts to creating visually stunning layouts for the Discover Magazine, we take pride in bringing our clients’ ideas to life in print. The tactile nature of print design allows us to push the boundaries of creativity and produce work that truly stands out,” said Cristina Jenkins, co-owner of CMS.

In addition to the expansion of services, CMS has also undergone a rebranding initiative to reflect its new direction and capabilities. A fresh new logo and color scheme have been introduced, as well as a redesigned website, which showcases the company’s new services and capabilities. The rebranding is a reflection of the company’s growth and commitment to providing the best possible service to its clients.

“We are thrilled to have the opportunity to lead CMS and continue its tradition of delivering high-quality marketing services to our clients,” said Ali Rittenhouse, co-owner of CMS. “We are excited to expand our services and provide our clients with even more opportunities to grow their businesses and marketing presence. Whether it’s through a crafted marketing campaign or newly designed website, we’re here to support our clients.”

CMS has continued to take on new projects since the acquisition, such as creating campaign videos and a new website for The United Way of Shelby County, a long-time CMS client. The company also developed a complete brand identity and website for Truck & Trailer Parts Solutions – TTPS, a division of Kirk NationaLease. Moreover, Ferguson Construction Company partnered with CMS and Brad VanTilburg to create new headshots and field photography/videography for their marketing and sales needs.

We understand that the key to success in today’s competitive market is to stand out and be creative with Integrated Marketing. That’s why we work closely with our clients to develop unique and innovative marketing strategies that are tailored to their specific needs and goals.

Whether it’s through our print design services, digital marketing solutions, or website development and hosting, our team of experts is dedicated to helping our clients think outside the box and make a lasting impression on their target audience. With our help, our clients are able to take their marketing efforts to new heights and achieve the results they desire.

With the new services and the experience of the new owners, the company is poised for continued growth and success in the future.

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